Juliette Chaix-Mauler

In my opinion, design is much more than a quest for aesthetic appeal. It's about expressing a brand's vision and letting all its facets shine through. My creative approach is based on the conviction that it's necessary to delve beyond the graphic aspects to ensure the total coherence of a project, and not to rely on a particular style or market trends. 

Design must be in tune with words, applied with fluidity, and achieve specific objectives. Everything must seem to flow. Whatever the scale, I approach each project with a strategic perspective based on my customers' real needs, and a collaborative approach where exchanges are essential to enrich the final result.

Previously I was designer at Base Design for 7 years.

    Contact me for a full CV & specific portfolio
    Inquiries: juliette.mauler@gmail.com
    Instagram: @julietttecm



      Services
      Branding
      Brand positionning
      Art direction
      Signage
      Packaging

      Selected clients
      Nonanteneuf (real estate)
      SIA (architecture)
      Lignes.Studio (strategy)
      Neova (corporate)

      Clients I worked with while at Base Design

      Bongénie (retail)
      Comédie de Genève (culture)
      Comptoir du Boulevard
      (food)
      Landers (architecture)
      Downtown Studio (music)
      Sal de Menorca

      Base Window (art)
      Grange (real estate)
      16 Saint-Georges 
      (real estate)
      China Policy (media)
      Martine Thoelen (art)
      Mai Lam (fashion)

      Features
      Heist Out Magazine
      Issue 1
      Article for Base DesignIS BRANDING LOSING TOUCH WITH REALITY?”
      Bongénie. Branding & Art Direction for & with Base Design. ©Base Design
      Bongénie. Branding & Art Direction for & with Base Design. ©Bongénie
      Bongénie. Branding & Art Direction for & with Base Design. ©Base Design
      Bongénie. Branding & Art Direction for & with Base Design. ©Bongénie
      Bongénie. Branding & Art Direction for & with Base Design. ©Base Design
      Landers. Branding & Art Direction for & with Base Design. Photography by Noé Cotter. ©Base Design
      Landers. Branding & Art Direction for & with Base Design. Photography by Noé Cotter
      Landers. Branding & Art Direction for & with Base Design. Photography by Noé Cotter
      Landers. Branding & Art Direction for & with Base Design. Photography by Noé Cotter.
      Our take on a watch ad with Apolline de Luca. Featured in Heist Out Magazine Issue #1. 
      Comptoir du Boulevard. Branding & Art Direction for & with Base Design. Photography by Apolline de Luca. ©Base Design
      Comptoir du Boulevard. Branding & Art Direction for & with Base Design. Photography by Apolline de Luca. ©Base Design 
      Comptoir du Boulevard. Branding & Art Direction for & with Base Design. Photography by Apolline de Luca. Illustrations by Alex Howling. ©Base Design
      Comptoir du Boulevard. Branding & Art Direction for & with Base Design. Photography by Apolline de Luca. ©Base Design
      Comptoir du Boulevard. Branding & Art Direction for & with Base Design. Illustrations by Alex Howling. ©Base Design
      Comptoir du Boulevard. Branding & Art Direction for & with Base Design. Photography by Apolline de Luca. ©Base Design
      Base Window. Internal project for & with Base Design. ©Base Design
      Base Window. Internal project for & with Base Design. ©Base Design
      Sal de Menorca. Branding for & with Base Design. Photography by Salva Lopez. ©Base Design
      Sal de Menorca. Branding for & with Base Design. Packshot by Noé Cotter. ©Base Design
      Sal de Menorca. Branding for & with Base Design. Photography by Salva Lopez. ©Base Design
      Sal de Menorca. Branding for & with Base Design. ©Sal de Menorca
      Sal de Menorca. Branding for & with Base Design. Packshot by Noé Cotter. ©Base Design
      Sal de Menorca. Branding for & with Base Design. Packshot by Noé Cotter. ©Base Design
      Sal de Menorca. Branding for & with Base Design. Photography by Salva Lopez. Packshot by Noé Cotter. ©Base Design
      Martine Thoelen. Branding for & with Base Design. ©Base Design
      Martine Thoelen. Branding & Art Direction for & with Base Design. Photography by Nicolas Delaroche. ©Base Design
      Martine Thoelen. Branding & Art Direction for & with Base Design. Photography by Nicolas Delaroche. ©Base Design
      Martine Thoelen. Branding for & with Base Design. ©Base Design
      Martine Thoelen. Branding & Art Direction for & with Base Design. Photography by Nicolas Delaroche. ©Base Design
      Martine Thoelen. Branding & Art Direction for & with Base Design. Photography by Nicolas Delaroche. ©Base Design
      Comédie de Genève. Branding for & with Base Design. Photography by Maurice Haas.
      Comédie de Genève. Branding for & with Base Design. 
      Comédie de Genève. Branding for & with Base Design. ©Base Design
      Comédie de Genève. Branding for & with Base Design. Photography by Maurice Haas. ©Base Design
      Comédie de Genève. Branding for & with Base Design. ©Base Design
      Comédie de Genève. Branding for & with Base Design. 
      Comédie de Genève. Branding for & with Base Design. 
      Comédie de Genève. Branding for & with Base Design. 
      Mai Lam. Branding for & with Base Design. Art Direction & Photography by Federal Studio. ©Base Design
      Mai Lam. Branding for & with Base Design. ©Base Design
      Mai Lam. Branding for & with Base Design. Art Direction & Photography by Federal Studio. ©Base Design
      Mai Lam. Branding for & with Base Design. Art Direction & Photography by Federal Studio. ©Base Design
      Mai Lam. Branding for & with Base Design. Art Direction & Photography by Federal Studio. ©Base Design